I'm trying to decide how to conceptualize and price FFSV.
On the one hand, it's a design. Essilor has theirs. Zeiss has theirs. Shamir has theirs. They're not different than a free-form PAL design. Therefore each lens should be priced according to its cost.
On the other hand, it's a process. I think (and I could be wrong) that labs can freeform any SV Rx. I don't know if that's true. And the lens design would be "house" or "generic". Would that be considered an "add-on" type of cost? Just, say, normal SV base price plus and upcharge for the higher process?
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