Online strategy will help opticians, says Essilor ..........................

[Chris Ryser]

Online strategy will help opticians, says Essilor

Author:Simon Jones
Published:16/11/2016

Essilor has moved to allay fears within the profession that its expansion in the online retail market will put them in competition with the very companies it supplies.


At an exclusive press briefing earlier this week, president of Essilor Europe Bernhard Nuesser told Optician that the company’s digital retail expansion was part of a strategy that would ultimately benefit independent high street opticians through ‘drive to store’ initiatives and consumer eye healthresources


‘We Want to shape the future of optics in the digital space. If Essilor does not operate in this area, then companies like Amazon will,’ said Neusser.


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