Web Site Provides Information for Both Industry Professionals and Consumers
DALLAS – (February 11, 2003) – To facilitate easy access to its online product and service information, Essilor of America has launched a new corporate Web site, www.essilorusa.com. This site provides eye care professionals, laboratories and consumers the ability to reach all Essilor of America Web sites from one central portal.
“We have individual sites for our various products and services, so we wanted to provide one easy- to- remember location to find them all,” says Kurt Matsumoto, vice president of marketing for Essilor of America. “Now you only need to remember www.essilorusa.com for all Essilor information and www.visionweb.com for Essilor online ordering.”
Essilorusa.com is divided into two main sections, one for professionals and one for consumers. Eye care professionals will find links to all product “pro” sites such as variluxpro.com, crizalpro.com and airwearpro.com. For all industry professionals, there is a link to visionweb.com where orders can be made online and industry news and practice management tips can be received. Consumers are provided with links to the various product Web sites that offer extensive product information and a chance to view the new 30 second television ads online.
Other features of the site include an outline of current employment opportunities, posting of Essilor International’s latest annual report and a press release archive.
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