Carl Zeiss Vision Inc. Names New President, SVP Independent Eyecare Professionals
“Appointment of Jens Boy and Greg DiPasquale demonstrate clear, long-term commitment to the North American market and customers."

San Diego, July 23, 2015
Carl Zeiss Vision Inc. is intensifying its focus on the North American market with two executive appointments. Effective August 1, Jens Boy will become its new President and head of the North American organization of the ZEISS Vision Care business group. Greg DiPasquale has recently assumed the role of Senior VP, Independent ECP, with Steve Mitrakos taking on the role of Senior Vice President, Retail.

“Jens Boy’s appointment underlines our clear commitment to the North American marketplace,” says Dr. Matthias Metz, Member of the Executive Board of Carl Zeiss AG and head of the Vision Care business group. “Jens has a proven track record in sales, customer service and business development in North America. He shares our long-term commitment to the development of our organization in the US and Canada, and our commitment to putting the customer first.”

“To grow the ZEISS ophthalmic business in a fast-changing market as the eyeglass lens industry in North America is a great responsibility, an honor and of course a challenge”, says Jens Boy. “I look forward to working with Vision Care’s team to strengthen ZEISS’ position as an excellent business partner for eye care professionals, optometrists and retailers.”

Jens Boy has spent almost all of his professional life in the United States. He holds an MBA degree from Duke University and started his career in 1994 at Dräger Medical. He assumed various domestic and international roles in Marketing, Product Management and Business Development. From 2004 on he served at Teleflex Medical as VP of Global Marketing and was appointed VP and GM of its Surgical Division in 2006. He led Teleflex' Cardiac Care Division from 2007 to 2008 and joined Zimmer Dental as VP Global Sales in the same year. Jens Boy will have his office at Carl Zeiss Vision Inc.’s headquarters in San Diego, CA.

Ulrich Krauss, the chief sales officer for Carl Zeiss Vision and head of the ZEISS Vision Care business group in North America since 2013, will relocate to Germany.

Greg DiPasquale has a proven track record in sales management, business development and general management roles spanning 25 years. He brings broad and deep knowledge of the lens business acquired both in senior sales management roles and as a lab owner. Most recently, he has been an executive-in-residence
faculty member at Ohio University, teaching sales, sales management techniques and studying sales performance improvement techniques.