Essilor of America, Inc. (Essilor), is the leading manufacturer and wholesaler of prescription lenses in the United States.
We currently have a Brand Sales Consultant career opportunity. Territory covers Milwaukee and surrounding suburbs to the North Shore of Chicago and surrounding areas. Ideal living location is Waukesha or Milwaukee, WI, but may live anywhere within the territory. Travel up to 50%.
POSITION PURPOSE:
The Eye Care Professional (ECP) Brand Consultant is responsible for achieving sales objectives and growing sales volume for Essilor premium branded products within targeted accounts in an assigned territory. They are also ultimately responsible for growing our ECP’s business and their customer’s loyalty through the delivery of Essilor’s branded products, marketing strategies, service excellence and technical superiority.
PRIMARY RESPONSIBILITIES:
Responsible for:
• Sales performance and customer relations
• Developing a trusted advisor relationship with the ECP to help them not only grow their branded products sales but their overall business
• Utilizing corporate tools and applications to document, plan, monitor, and meet sales objectives within their territory
• Developing and maintaining strong working relationships with their lab partners to ensure successful customer relations and achievement of sales objectives
• Consistently achieving established sales goals
• Communicating with District Sales Manager on an ongoing basis regarding personal growth, sales results, and plans of action
• Utilizing the knowledge they gain through ride-withs, call-ins and other communication with their District Sales Manager to continually improve and meet overall objectives
Territory Planning:
• Monitors changes in the market and customer base by conducting an analysis to determine account volume, potential and needs.
• Partners with lab partners to achieve sales performance targets.
• Develops and utilizes call schedules and key account business plans to effectively plan territory activities.
• Partner with lab personnel to identify and have in-depth understanding of account opportunities and adjust call schedules and business plans accordingly.
• Trains Customer Service Personnel and partner lab reps on Essilor’s premium branded products and promotions.
• Monitors key competitor activities within the Territory, collects competitor price lists and sales materials. Communicates with District Sales Manager to implement competitive sales strategies.
• Manages Territory sales budget with emphasis on sales volume , Cycle Plan initiatives, travel and account seminars
Account Planning:
• Possesses detailed understanding of accounts, opportunities and needs and creates credibility in business planning activities.
• Builds and implements a strategy for all accounts and creates in depth strategy for key accounts. Reviews plans with District Sales Manager on a quarterly basis.
• Effectively utilizes analytical tools and software applications to manage Territory accounts (iAvenue, mappoint, excel Microsoft office and essbase).
Account Selling:
• Uses consultative selling approach with customers that drives sales and establishes long-term business partnership.
• Varies professional selling approach based on segmentation, audience and ECPs’ business approach.
• Conducts highly effective account seminars for large and small audiences.
• Educates and trains the ECP’s to be proficient with dispensing Essilor’s key branded products.
• Helps the ECP
Territory Service:
• Anticipates customer needs/issues, addresses proactively, resolves customer issues in a timely manner and uses the opportunity build a stronger relationship. Partners with lab when addressing customer needs while maintaining a professional Essilor image.
• Demonstrates an obsession for customer service through customer involvement.
• Uses District Meetings, Ride-withs, Call-ins and the annual review process to identify professional needs and develop skills.
• Effectively completes requested tasks from management and corporate office in a timely manner.
EDUCATION AND QUALIFICATIONS:
• Bachelor’s degree preferred
• Demonstrated sales results with 1 to 3 years sales experience preferred
• Demonstrated computer skills
• Demonstrated presentation skills
• Customer service orientation required. Customer service experience or client relations strongly preferred.
• Must be able to travel
If you are interested in applying for this position please proceed through the link below or visit our website at: www.essilorusa.com
http://ch.tbe.taleo.net/CH01/ats/car...cws=1&rid=2651
As the worldwide leader in the ophthalmic industry, we are dedicated to growing our business and enhancing our customers’ quality of life.
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