Need books on Optical Retail Management

**Ineed Chocolate** · 02-01-2008, 10:08 AM

I work for 3 MD's in a 1-person dispensary and wondering if anyone might have any books or articles on optical retail management. Specifically, I am trying to figure out what my sales goals should be, also, my lab cost percentages. The Dr's I work for are wonderful people, and they want me to continue to increase sales (which I am doing currently), but none of them are business managers. I have been given no guidelines with which to gauge progress, calculate cost controls, inventory controls, profit/loss, etc. If anyone can help with this, I would greatly appreciate it. Thanks.

**Fezz** · 02-01-2008, 10:11 AM

Optical Management, by Appler

Check Amazon.com. It is out of print, but copies do exist.

Also, here is a link to a recent article in EyeCare Professional Magazine that has a brief description on the book.

***Link not working***

I will re-post later!

**MedicLINK** · 02-01-2008, 11:21 AM

Originally Posted by Ineed Chocolate

I work for 3 MD's in a 1-person dispensary and wondering if anyone might have any books or articles on optical retail management. Specifically, I am trying to figure out what my sales goals should be, also, my lab cost percentages. The Dr's I work for are wonderful people, and they want me to continue to increase sales (which I am doing currently), but none of them are business managers. I have been given no guidelines with which to gauge progress, calculate cost controls, inventory controls, profit/loss, etc. If anyone can help with this, I would greatly appreciate it. Thanks.

Ineed Chocolate,

We have a few articles and documents etc (in PDF and MS Word format) pertaining to key metrics and benchmarks for optical retail management and optometric practices that you may find useful. Email or PM us if you are interested in having a look at them and we will gladly forward them to you.

Also, I believe the EyeCare Professional Magazine article Fezz was referring to is the following:
Optical Library: 10 Must Have Books...

However, as he alluded to, the site is currently experiencing some technical difficulties.

Cheers,