...in to help me choose frames."
What nonsense!
When I'm told this, I reply:
"Bad idea! Let me ask you a question: Do you share the same taste with (Fill-in) about movies, food, TV shows, clothing, music....etc?
(They usually answer "no")
Then why would (their) taste in eyewear, somehow, posess some kind of "fundamental commonality" with your taste?
I go on to tell them that the reason that the public feels so insecure about their eyewear choice is that they do it sooo infrequently. "If you bought just one dress to wear every day for 2-3 years, you'd be just as in-a-pickle about your choice."
"I do this every day, and consider myself a professional. Although my taste may not match/compliment yours, I am an expert about giving you a range of style choices that will be excellent. There is no one "truth" or absolute *perfect* choice...any more than you can say that about clothing"
(Aside)
What I have found out, thought, is what people in these situations underlyingly feel is the reason they need to share this choice with other family members and friends...
THEY BOTH DON'T KNOW WHAT THEIR *DOIN'* WHEN IT COMES TO SELECTING EYEWEAR STYLE
Provocative...? Yes!!! But said the *right* way, it let's me remian in charge of this sales selection...and not a layperson whose skill in these matters is regaularly far below mine.
In general, my approach to eyewear style is always to lead a person just beyond their comfort zone...especially in regards to color choice.
The client's you follow me there with their purchase come back & tell me they *truly* enjoy the compliments they get on their eyewear everywhere they go.
In these scenarios, optical satisfaction is a given, and overall satisfaction with eyewear purchased in the bottom line.
Once again, your thoughts, please!
Barry Santini, ABOM
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