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What I'm wondering is whether moving the design studio to Portland and running operations from the Italian Alps will address whatever issues anyone has with stocking the brand?

How much of the...

So then you'd say the problem is marketing rather than the product itself or whatever synergies Safilo mentioned in the article?

The potential lack of designer brands to license has evidently spurred Safilo to focus on its portfolio brands.
...

Fixed. No more boobs.

Proksch designed the Carrera skiing shields among other things. I believe he was nominally in charge until 1976. More than anyone he set the tone for the brand's...

I don't think I ever shared this here.

Few in the U.S. know about this case.

http://theeyewearblog.com/udo-proksch-carrera-sunglasses-head-designer-was-a-mass-murderer/

Discuss.

Of course you're right. Ever wonder how and why licenses became so necessary?

http://theeyewearblog.com/why-is-the-eyewear-industry-bad-at-branding-part-1/

The big problem with doing truly fashionable frames is the limited number of opticians who'll touch the stuff. Although a few opticians get it and draw the right customer, optical dispensaries are...

The advantage Kering will have with its higher end brands is margin. When gross margin is 95% you can bite the cost of poaching the best reps on the ground and the best support people at every link...

If you have Kering's resources you simply hire the best sales reps in the territories you're focusing on. You also make sure product is up to snuff. You hire the best QC people and/or buy a few...

Actually AO started licensing almost 15 years before Anger with Claire McCardell. Tura held the Dior license before Anger. Carrera was the first company to do heavy volume, though.

If the...

It's a bellwether.

I think it's very likely that within a decade other giants like LVMH will take their brands out of play.

Here's a blog post with expanded thoughts on the subject:
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Thank you for enjoying it. It's nice to know people enjoy the diversion. It makes me happy. Today's featured eyewear touches on the impact of macroeconomics on the object:
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Many thanks. Been slammed with work but making sure to post Mondays. Here's today's:

http://theeyewearblog.com/le-corbusier-eyeglasses-memories-of-paris-and-silmo/

Memories of Silmos...

Did 3D vision in humans and insects evolve separately?

The theory is if a brain as small as an insect's can process 3D input there must be a simpler way to do 3D imaging using less code and less...

Good morning.

Spiffy blog post up with brief remembrance of how I got drawn into the industry.

Not only that, the post includes pretty pictures of 1960s fashion models in colorful clothes:...

New?

B&L had kind of let the brand go to seed in its later years.

Has anyone noticed higher demand for Randolph or AO HGU-4/P sunglasses lately?

I was on eBay and some of the prices for the old 12K GF versions of the frame were unbelievable.

I'm thinking it...

You might find the story of these eyewear mounted WWI prosthetic eyes/masks interesting; science and art working together to help a lot of men as they recovered from early plastic surgery.
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I agree. Then again for it to make the most business sense Essilor would probably have to raise the price point to a level that might be a problem for FG's retail channels.

Just wondering...

Did a post on Foster Grant today:

http://theeyewearblog.com/vintage-foster-grant-sunglasses-the-first-fashion-eyewear-company/

Which got me wondering...

Question 2...

I posted them on my page (https://www.facebook.com/pages/Moss-Lipow-Eyewear/202696929749195) and a fair amount of people reposted, I think.

Today we look at the dilemma faced by WWI soldiers who...

Well today it's on to gas masks.

http://theeyewearblog.com/july-28th-1914-the-eyewear-of-wwi-part-1/

Traditionally fitting eyeglasses under them was a problem.

The first gas masks were...

Could be one or the other. Most mesh lenses I've seen were "impact resistant" lenses for stone cutters and such going back to the 19th Century.

Here's a couple of the weird pre-Polaroid...

Today, in response to a request from Browman, some Benjamin Franklin bifocals:

http://theeyewearblog.com/benjamin-franklin-bifocals-suitable-for-scrooge-or-santa/

I think they're clever, too. I have a fair amount of "inventions that never made it" in my collection. This is one of the best.

I already shared a few of the motoring glasses that tried to...