DocInChina Rising Star


Quote Originally Posted by Chris Ryser

You are right..........................but you will not get it...............therefore you have to come up with new ideas that have not been done before............and then you have something new.

If you want to compete on the same level you are going to loose out. If you create your own level you have NO competition to start with, and will be alone until some competition jumps in.





Chris,

Seems you and I are on the same page with many field related topics. I have been a proponent of private label product for over a decade. There is alot of branded product available overseas (be that Asia or Europe) that already has POP (point-of-purchase) displays, posters, cases, etc. The prices are typically half the price of famous brand eyewear sold in the US (even with currency fluctuations).

As far as ophthalmic lenses go, some companies (which shall remain nameless) produce lenses for the big multinational lens companies. It is possible to have the same quality product for less. There are also a few lens companies overseas offering non-branded surface lens work. Most of the non-brand progressive lens molds used by these manufacturers were produced by the same company that produced the molds for the multinationals.

Forming a new chain is quite possible. Reinventing your own business is also possible. Service, education, pricing, quality, and attractive product is the way to do it.

Doc
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