same old wine in a brand new bottle

[chaoticneutral]

http://www.oakley.com/en/collection/prizm-snow

are they just renaming stuff now?

[Golfnorth]

http://www.oakley.com/en/collection/prizm-snow

are they just renaming stuff now?

The big "E" has been doing that for years! lol

[optical24/7]

I just noticed they sell off their website. Why do any of you still carry their product with them competing directly against you?

[Boldt]

Because it's a top seller. They do sell the sun and some of the opthomic, but I still cant keep it on the shelves here.

[AngeHamm]

Because it's a top seller. They do sell the sun and some of the opthomic, but I still cant keep it on the shelves here.

+1. Because it's a top seller and because my patients ask for it by name.

[leeopt]

They have always rebranded, and will continue to do so. It is a monster Brand machine. So what if the "technology" has been in welding masks since forever. Call it a rare earth metal and you can charge more.