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Thread: Best of the Best

  1. #1
    Bad address email on file Karlen McLean's Avatar
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    Best of the Best

    Do you particpate in your city/region/community's "Best of the Best" newspaper/magazine ratings and yearly contest? Yay, we do and it's worthwhile, or nah, don't believe in it or need to be in it?

  2. #2
    Master OptiBoarder
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    Let's see, the same places win every year because the same people vote and vote often.

  3. #3
    Master OptiBoarder mdeimler's Avatar
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    Quote Originally Posted by cocoisland58 View Post
    Let's see, the same places win every year because the same people vote and vote often.
    That pretty much sums it up here too.

  4. #4
    Master OptiBoarder OptiBoard Gold Supporter Judy Canty's Avatar
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    A very large, multi-location practice here offers an eyewear purchase discount for a vote. Kinda defeats the purpose.

  5. #5
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    Nope...rigged worse than our state lottery. Also, whole lotta smoke and mirrors involved with stealing alla those newspapers at 4:00am. I prefer sleep. Makes me much more profitable.

  6. #6
    Ophthalmic Optician
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    They did it in one of our markets, and I didn't hear anything about until a week after we won it. The newspaper called to congratulate us, and offer us a "deal" on an advertisement in the announcement edition. I said no because it would look biased if we won and we were the only optical that advertised.

    I don't think anyone really cares about those things, and I really doubt that it affected us in either way.
    Ophthalmic Optician, Society to Advance Opticianry

  7. #7
    Independent Problem Optiholic edKENdance's Avatar
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    The one year in the last 5 that I didn't get our name in there it ended up being 3 chain stores. It doesn't seem to affect our business levels at all but I'll be damned if I let Hakim, Pearle and LC take the top 3.

  8. #8
    Bad address email on file Karlen McLean's Avatar
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    Wow, interesting replies, and unexpected.

  9. #9
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    It's a big scam. People don't care. More important to build legitimate Likes on our Facebook. That works well. It's legitimate.

  10. #10
    Optical Curmudgeon EyeManFla's Avatar
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    When I was running a big optical in Florida, we would win the contest in the Sarasota Herald Tribune....but then, we were their biggest optical advertiser.......
    "Coimhéad fearg fhear na foighde"

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