I remember when the only competition to the local optician was the local doctor. Now it's the online industry. What I just cant seem to understand is why the local optician is continuing to support the frame companies that support the online industry. I do however understand that some designer brands need to be carried because people come in asking for them, but what about the other ones? There are companies out there that don't sell to online retailers and the Costco's of the world. They support the local optician why not support them? The online industry is taking a large chunk out of the bottom line and is only going to take more in the future.
Bookmarks