Phi,
There are a good number of independents and small chains who are using digital systems and WOWING customers. As an optician, mentor... I am most WOWed by the ability to train current and future opticians on how to take their skills to the next level. Imagine having a fill in optician or a newer one who has a remake on a PAL. Instead of only having the "numbers" on the order form to figure out where they measured the pd-height, you could have a digital picture to pull up and analyze where the measurements were taken. Not only will it make processing the remake potentially quicker, but now you can view the picture with the optician and discuss why the original measurements did not work. Hopefully you do not have many of these opportunities to teach from, but when you do, the more info the better for the current customer and the future ones.
I do not sell these systems, but I am passionate about what they can do to help opticians prove their worth in the dispensary.
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