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Thread: Expanding my Sun line

  1. #1
    OptiBoardaholic
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    May 2010
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    Wave Expanding my Sun line

    Hi OptiBoard! Very glad to have found this site after so many years.

    I'm looking at expanding my suns for some more brand recognition and sporty-ness.
    I already have Nike suns and might bring in more than the few I have. I'm also looking at bringing back in my office, Bolle'.
    Nike is well know but is mostly back ordered and more expensive than Bolle'. Bolle' isn't as well know but their prices/costs seem impressive along with their line up.
    Which have you'all worked with and preferred? Which have given you or your patients grief or trouble?
    All help and input is appreciated. Thank you OptiBoard!!

    Chris aka Sphinx
    :D

  2. #2

  3. #3
    OptiBoard Apprentice
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    I have Oakley, Ray-Ban, Nike, Chesterfield, tons of designer (Cavali, Cazal, ect.) but we do more Maui Jim than anything sun wise, price for what you get is just to easy to sell plus they do all the lab work themselves, they give you a MSRP that is great because most stores use the same pricing so it stays reasonable and you know you aren't over charging compared to the guy down the street plus i get most orders back finished within about 3 days

  4. #4
    OptiBoard Apprentice
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    We have MJ and love them but not all our pts want to drop $500-$700 for a set of suns they loose are destroy (people in Seattle/Bellevue loose their suns often). Add to that the number of VSP pts we have and how little it does to impact the price of the MJ.
    We are trying to bring in a more affordable, well recognized line thats sporty. We have MJ, and some Nike. We have many 'stylish' lines, CK, Carrera, Ted Baker, etc.

  5. #5
    OptiWizard
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    plymouth, MA, USA
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    I'm shocked at the number of Coach suns that we sell.

  6. #6
    Master OptiBoarder Striderswife's Avatar
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    We just picked up Bolle and Serengeti, and I'm pretty excited about them. We made the decision to drop Maui, on the basis of principle. They have a great product, with really good quality optics, etc., etc., but we just didn't agree with where the company is headed. The Bolle are just a little less expensive, but the lines look remarkably like what Maui had to offer. The Serengeti price point is closer to some of the Maui's, and they've got a history of great technology in their lenses.
    It's nice to be important, but it's more important to be nice.

  7. #7
    OptiBoard Apprentice
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    Well if that is the case ASPEX has some new Easy Twist sunglasses they just released recently that have a really good price point on them and they look good. One of the styles looks almost identical to the whisker oakley puts out. Ill look around through my books and see what I can come up with for you

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