It all begins with the perception of the customer/patient when they walk in the door.
Do you look at your location as a new or existing consumer would and ask yourself for a first impression? Do you ensure the lightbulbs all work and the rug is steam cleaned on a regular basis? When people walk into your lab/work area; Are you proud to show off your professionally kept space or is it a mess?
Do you and your staff dress for success? My older guys could use a new wardrobe as I think about it. :idea: (This forces me to have a discussion with them and try to upgrade the image)
Do you dispense all progressives with 3 dots on each cleaned lens? That is the only way to ensure the fitting and final fabrication is actually done properly in the as worn postition. Most patients tell us they have never seen anyone put the dots on the lenses when dispensing or adjusting eyewear.
PLEASE POST IDEA'S THAT ENSURE WE ALL HAVE A PROFESSIONAL ATMOSPHERE WHEN A CUSTOMER BEGINS THE PROCESS ALL THE WAY TO THE FOLLOW UP NEEDED TO TRY TO KEEP THE CUSTOMER COMING BACK TO US.
McTicians may be in trouble, but professionals will always find a way to be a success.
Craig-
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