Carl Zeiss Vision Announces Personalized Lens Partnership with US Optical
San Diego (July 29, 2009) -- Carl Zeiss Vision has announced that US Optical of East Syracuse, NY, has signed a partnership agreement to manufacture Zeiss Individual™ and other CZV custom lenses on-site using the proprietary Zeiss PreciseForm™ process.

“US Optical is one of the most innovative labs in the country, and has been a leader in free-form manufacturing since its inception,” said Fred Howard, Carl Zeiss Vision’s President, Americas-Pacific. “They are already a great partner for premium ZEISS traditional progressives and AR. The lab is the natural choice to become our latest partner for personalized lenses, and we are very pleased to extend our relationship with them.”

US Optical now begins the extensive PreciseForm™ certification process. “PreciseForm combines our proprietary customization engine with a patented back-surface application process and rigorous process control to achieve the most accurate, highest-quality result for the wearer,” said Claude Labeeuw, Carl Zeiss Vision’s Vice President, Marketing and Business Development. “US Optical enters this process with the advantage of considerable experience in free-form manufacturing.”

Final certification is expected in the fall. When certification is complete, US Optical will manufacture the full line of customized, free-form progressive from Carl Zeiss Vision, including Zeiss Individual, Zeiss GT2™ 3D and Zeiss GT2 3D Short, SOLA HDV, SOLAOne™ HD, Compact ULTRA™ HD and AO Easy HD.

"We are extremely happy to have partnered again with Carl Zeiss to now manufacture, market and distribute their customized backside lenses,” said Ralph Cotran, US Optical’s co-founder and Vice President. “This is a natural transition for US Optical, which was specifically created in March 2008 to spearhead the revolution from traditional progressives to customized and digital freeform progressives. Our relationship with Carl Zeiss Vision spans twenty years as a distributor of their premium progressives and AR coatings. This customized agreement only strengthens our relationship with Carl Zeiss Vision who we believe is one of the leaders in ophthalmic lens manufacturing and innovation."